Bette A. Prashker, a pioneering woman in the book business who published the feminist classics Sexual Politics by Kate Millet and Backlash by Susan Faludi, died on July 30 in Alford, MA. She was 99.

The list of authors Ms. Prashker discovered, championed or positioned for best-sellerdom as a top editor and executive at Doubleday and also Crown included Isaac Asimov, Erik Larson, Dave Barry and Dominick Dunne.